AUSTIN, Texas (Sept. 19, 2015) – Wayne Taylor Racing, which campaigns the No. 10 Konica Minolta Corvette DP in the TUDOR United SportsCar Championship for drivers Ricky and Jordan Taylor and veteran Italian Max “The Ax” Angelelli, welcomes new partner SONIC Tools, the North American subsidiary of Netherlands-based SONIC Equipment.
SONIC Tools, based in Auburn, Alabama, will completely outfit Wayne Taylor Racing and its subsidiary teams that include the Prestige Performance Team with its premium hand tools and innovative storage solutions in the paddock during race weekends and test sessions, and at the team’s race shop in Brownsburg, Indiana.
“We are excited to bring SONIC Tools on board with Wayne Taylor Racing to join our continued efforts to win sports car races and championships, which is what this team has been all about since the day we first opened our doors,” said team owner Wayne Taylor, the three-time sports car racing champion and father of drivers Ricky and Jordan Taylor. “SONIC has built its reputation on selling products that are of the highest quality and are highly dependable. Moreover, it is a very forward-thinking company when it comes to tool storage solutions which, as everyone knows, is a very critical element of a racing team’s day-to-day operations both at the racetrack and in the race shop. It’s all about efficiency and speed, and we are thrilled to begin our relationship with SONIC Tools.”
SONIC Tools, with its parent company SONIC Equipment, is the world’s market leader in the design and manufacture of premium hand tools and toolbox systems for both commercial and consumer use. SONIC Tools’ precision-crafted tools, toolboxes and wall systems are found in the world’s most progressive automotive enterprises, service centers, race shops, aftermarket businesses and personal garages. Alabama-based SONIC Tools distributes and retails the brand’s complete line of professional products, all developed to make repair and maintenance easier, faster and more efficient.
“We are very fortunate to be able to demonstrate the efficiency and design of Sonic Tools through our partnership with Wayne Taylor Racing,” said Colby McConnell, Chief Marketing Officer, Sonic Tools. “Always a threat for victory, the team embodies many of the same attributes that Sonic Tools does and we look forward to seeing the team prepare their Corvette Daytona Prototype with Sonic Tools.”
SONIC Tools emphasizes efficiency both in its product lineup and its storage system solutions, the latter of which features the SONIC Foam System, which enables users to uniquely store hand tools within a toolbox in an organized manner. SONIC’s fully customizable storage systems and toolboxes feature improved ergonomics, productivity and efficiency for the automotive technician. To learn more about SONIC Tools, visit www.sonictoolsusa.com, and follow the company on Twitter at @SONICToolsUSA.
In conjunction with today’s announcement, SONIC Tools also announced a multiyear agreement that positions SONIC Tools as the “Official Hand Tool Supplier” of the TUDOR United SportsCar Championship and Continental Tire SportsCar Challenge.
As partner with the No. 10 Corvette DP for WTR, SONIC Tools joins title sponsor Konica Minolta and the team’s existing lineup of partners featuring Chevy Racing, Siemens PLM Software, Dallara Automobili, and OMP America.